10 NON REAL ESTATE RELATED CONTENT IDEAS FOR REALTORS
5 PLACES TO VISIT IN PRINCE EDWARD COUNTY
SANDBANKS PROVINCIAL PARK
Explore the beautiful Sandbanks Provincial Park, known for its stunning beaches and sand dunes. Enjoy swimming, sunbathing, hiking, and picnicking in this natural gem. Enjoy a weekend camping or visit for sunset, you won't regret it!
📍 3004 County Rd. 12 RR#1 Picton, ON K0K 2T0
⏰ 8am - 10pm
📞 (613) 393-3319
HUFF ESTATES INN & WINERY
Taste award-winning wines, crafted with love and a whole lot of passion at Huff Estates Winery in beautiful Prince Edward County!.🍷🌿 It's time to raise a glass, relax, and make unforgettable memories! 🥂
📍 2274 COUNTY RD 1, Bloomfield, On, K0K 1G0
⏰ 10am - 4pm
📞 613-393-5802
PRINCE EDWARD COUNTY LAVENDAR
Get ready for a lavender-filled adventure at Prince Edward County Lavender Farm! 💜 Explore the store bursting with delightful lavender products, stroll through picturesque fields of blooming lavender, and idon't forget to book a stay at their charming accommodations! 🌿✨
📍 732 Closson Rd, Hillier, ON K0K 2J0
⏰ 10am - 5pm
📞 613 633 1844
THE ACOUSTIC GRILL
Good vibes, great tunes, and mouthwatering eats await at The Acoustic Grill in charming Picton, ON! 🎶🍔 Fuel up with delicious comfort food, groove to live music from talented artists, and soak in the cozy atmosphere.
📍 172 Picton Main St, Picton, ON K0K 2T0
⏰ Mon to Sat 12pm - late
📞 613-476-2887
LAKE ON THE MOUNTAIN - THE MILLER HOUSE
Escape to rustic elegance at The Miller House in enchanting Prince Edward County, ON!✨ Experience the perfect blend of historic charm and modern comforts. Indulge small plates and sharing platters, unwind, and immerse yourself in the natural beauty that surrounds. Discover your own fairytale at The Miller House!
📍 172 Picton Main St, Picton, ON K0K 2T0
⏰ 7 days a week 11am - Sunset
📞 613-707-6182
10 THINGS TO DO WHEN YOU FIRST GET YOUR REAL ESTATE LICENSE
- ✅ Familiarize yourself with local real estate laws
- ✅ Join a brokerage
- ✅ Develop a killer business plan
- ✅ Build a professional network
- ✅ Invest in continuing education
- ✅ Create an online presence
- ✅ Craft a powerful marketing strategy
- ✅ Develop a client database
- ✅ Establish a solid budget
- ✅ Find a mentor for guidance
Ready to kickstart your real estate career? Contact Century 21 Lanthorn at (613)-967-2100 or visit c21lanthorn.ca/join-lanthorn.
📍 Belleville
📍Trenton
📍Picton
📍Madoc
📍Napanee
Let's make your dreams a reality in the world of real estate! 🏠💼 #RealEstateSuccess #Century21Lanthorn
30 Days of Social Media Content for REALTORS®
Are you struggling to post consistently on social media? Are you wanting to post but don't know where to start?
Century 21 Lanthorn is here to provide you with a full 30 days of social media content for you REALTORS®. Ranging from videos to even just sharing colleagues posts to your feed!
If you implement any of these into your social media efforts, don't forget to tage us @century21lanthorn so we can see all of your hardwork!
1. Reintroduce yourself
2. Share your workspace
3. Share a customer review / testimonial
4. Share your WHY
5. Promote your other social media accounts
6. Ask questions on your stories
7. Promote a new product
8. Talk about your favourite real estate products
9. Share a video from one of your business partners
10. Share a motivational quote
11. Share a how to video
12. Create and post a behind the scenes video
13. Sunday prep for the week (share what you do)
14. Promote a new product
15. Give business advice
16. Share your outfit of the day! (#OOTD)
17. Ask polls on stories
18. Talk on Reels (Create a reel of your topic with you talking)
19. Share 3 Facts about your business
20. Share what is trending in the real estate industry
21. Share your website
22. Post a short video using text on the screen
23. Post your workspace must haves
24. Promote a local business in your community
25. Post a quick tip of the day
26. Fun Facts about yourself not related to real estate
27. Post a this or that
28. Share a great book / podcast / show that you currently love
29. Ask your followers if there is any content they would like to see from you
30. Tease an upcoming listing or give a recap of your past month of business
Century 21 Lanthorn
613-392-2511
41 Quinte St, Trenton, ON K8V 3S7
What is AI & ChatGPT?
1. What is AI? - AI stands for Artificial intelligence and is the development of computer systems that are able to peform tasks that typically require human intelligence
2. What is ChatGPT? - ChatGPT is a system with an AI Chatbot (a form of AI that you can have a conversation with via a chat box)
3. How does this benefit REALTORS®? - AI & ChatGPT will allow REALTORS® to quickly create real estate related content with one sentence. From topics & tips, ChatGPT will respond to a question inputted into the chatbot and provide you with content for social media, blog posts and more. For example, asking the chatbot to provide 10 first time home buyers tips to then include in a Instagram reel, blog post and/or Youtube video.
Check out the Youtube video for a full in depth explanation and tutorial on ChatGPT.
For more real estate related content visit our Instagram and Facebook @century21lanthorn or checkout the rest of our website and blog posts.
Century 21 Lanthorn Real Estate Ltd.
613-967-2100
WHY SOCIAL MEDIA MARKETING?
Have you been thinking about using social media in your marketing strategies? Below we have 7 points as to why social media can be a benefit in your real estate marketing
- VISIBILITY: As Jarred James would say "Visibility trumps ability" You can be the best REALTOR out there but if people don't know you are in real estate, you can be at a loss. So, you can post new listings, memes, personal content and a consistent message that talks about you and the industry you are in.
- TARGETED ADVERTISING: Although there are restrictions in Canada when it comes to targeting an audience with listing posts, determine the target market for introducing and advertising yourself.
- COST EFFECTIVE: Filming videos, posting on Facebook, Instagram, Youtube, this is all free. You can add a budget to your social media advertising to reach a wider audience. However, social media marketing is a cost effectve way of marekting yourself to your own sphere as much as you choose to do so.
- BUILDS TRUST & CONFIDENCE: You may have never met some of your social media sphere. However, if you continuesly provide content, with your face inclided, you will build confidence in the information you are providing as well as confidence in yourself as a realtor.
- LEAD GENERATION & TRAFFIC TO YOUR WEBSITE: You can direct traffic to your website through social media posts (ie. such as posting a story on your Facebook & Instagram with a link to an open house page on your website) and you can capture leads!
- HUMANIZING YOUR BRAND: You are a big portion of your brand! You want to connect with people on a personal level and are great ways to tie in incredibility into your niche! An example, if you are a REALTOR that specializes in farming, I will take you along on some farm activities, farm listing or posting about agriculture informtion about my local area as efforts to reach those in my niche.
- EASY TO TRACK YOUR EFFORTS THROUGH INSIGHTS: Many of the marketing efforts that REALTORS historically promote (ie. radio advertisemeents, signage) can be difficult to track. But, social media has analytics available to you to help you track and determine which of your efforts are making the msot impact and reaching a larger audience.
Tips to Set You Apart From Other REALTORS®
Visit our website for more information on Century 21 Lanthorn Real Estate Brokerage Ltd.
Or give us a call at (613) 392-2511
41 Quinte St, Trenton, ON K8V 3S7
Welcome to Century 21 Lanthorns blog page!
The 4 Tips to set you apart from other REALTORS®:
- Let your personality shine. Your personality is what makes you, you and is what sets you apart from others. Allow your personality to come through in your conversations and your social media marketing to attract clients and customers naturally.
- Create content. An extremely useful and effective way to reach an audience is by consistent output of content. Social media content is one of the cheapest and most effective ways but there are others such as radio and signage advertisements. By continuously putting content on platforms such as Instagram, Facebook or Youtube, you're more likely to reach a greater community and in turn setting you apart from other REALTORS®. Unique content that showcases your fields of interest and personality is preferred however, any content is better than no content!
- Be attentive (ie. Get to know the clients/customers). It’s easy to quickly forget key details and even basic details when speaking with potential clients. However, making an effort to be attentive and remembering those details are what is going to set you apart from other REALTORS® in the industry. You will be memorable yourself as a REALTOR® who pays attention and is attentive to all that the clients have to say, which is extremely important.
- Maintaining a reputable stature in the industry is ultimately a key factor in setting you apart from other REALTORS®. In the end, having a positive reputation not only in the public world but in the industry will ultimately be a deciding factor in winning or losing some deals.
Habits of Successful Realtors
Developing and implementing habits are a great way to help build your business as a Realtor. Below is a list of 8 habits to help you in the pathway of success.
- Developing a plan to achieve goals
- Communicate effectively & efficiently
- Always strive to continually learning
- They build relationships with clients & other realtors
- Organization with systems
- Proactivity; continually seek new business
- Continuously building confidence
- Adaptability
Want to learn more?
The 4 D's Of Email Organization
Visit our website for more information on Century 21 Lanthorn Real Estate Brokerage Ltd.
Or give us a call at 613-967-2100
264 Front Street, Belleville, Ontario, Canada
WELCOME TO CENTURY 21 LANTHORNS BLOG!
Today we have Joelle Briggs, our operations manager, talking about email organization. She provides the 4 D's of email that allow you to organize your email. Which in turn, aids in the organization of your business life.
- DELETE IT: You ultimately save a lot of time in your day if you don’t touch your emails multiple times. Therefore, if it is a junk email, delete it immediately. Don’t reread or have your eyes scan over it multiple times before disregarding it from your inbox.
- DELEGATE IT: Is this really an email you need to be dealing with? Or is it something someone else can manage? If not, delegate it immediately. Don’t take the time to reread the email before deciding who on your team or within your organization will be dealing with that email. Send it to them right away so it can be dealt with in a timely manner.
- DEAL WITH IT: Is it really an email that needs to sit in your inbox or is it something you can deal with right away? If it is and it will take you 5 minutes or less, deal with it right then and there. That way it is dealt with in a timely manner and out of your to do list.
- DATE/DIFFER IT: This doesn't mean having it sit in your inbox. Instead, move it to whatever tool you are using as your to do list. Whether that list is in your gmail or CRM, put a date and time to deal with that email. Therefore, Date it for another day, while keeping it out of your inbox.
Welcome! Today we have Joelle Briggs, the operation manager at Century 21 Lanthorn, talking about 5 tasks your Realtor does that you may not know.
1. Great Realtors know their inventory. That means they scout out properties beforehand, and before taking you on showings to make sure that the appropriate properties are shown to you. This also means that when other REALTORS host agent open houses, your realtor will attend to ensure that they have a great idea if that home would be appropriate for you.
2. Not all properties are on MLS. That means that your Realtor networks with other Realtors in the local community in which you are searching to make sure that they are aware of any upcoming listings that may not be going on the MLS system.
3. Your Realtor will have great ambition to find that property that suits your ideal criteria! Are there no properties on the market that you’re interested in? A great Realtor will find out your criteria and try to find that house. It may not be listed, but they may approach people to find out if they’re willing and ready to sell
4. Your Realtor takes care of all the paperwork. They draft the offer and make sure that everything is ready to go for closing. This also means making sure that everything is sent off to your lawyers office.
5. A local Realtor knows the zoning bylaws and any planning use issues that may affect the land that you’re intending to purchase. This means that your Realtor will be able to aid you with questions and/or concerns with properties you are looking at.
