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Where a home owner and their real estate agent invite the public to view the property, usually with a 1 to 3 hour window of time. During the event, the listing agent will answer questions, point out special design elements and record any potential buyer's interest or the buyer's real estate representatives information to follow up with.
An open house is meant to secure interest from buyers. It also allows interested buyers to take their time to look through the house and its surrounding property, rather than a shorter one on one appointment with your sales representative. It is also a great marketing tool to promote with a comfort feeling to potential buyers.
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